Structurely vs Ylopo vs Lofty: AI Lead Bots Compared

Real estate leads go cold fast. Research shows that responding within 5 minutes makes you 21x more likely to qualify a lead than waiting 30 minutes. But you are showing houses, running CMAs, and sitting in closings — you cannot text back every lead the second it comes in.

That is the problem AI chatbots solve. Structurely, Ylopo, and Lofty (formerly Chime) all use AI to respond to leads instantly, ask qualifying questions, and hand off warm prospects to you when they are ready to talk. But they take very different approaches.

Quick Comparison

Feature Comparison

Pricing

Structurely publishes pricing tiers based on lead volume:

No setup fees. Month-to-month contracts available. You can cancel anytime. Structurely only charges for the AI chatbot — you bring your own CRM, website, and lead sources.

Ylopo does not list pricing publicly. Based on agent reports:

Ylopo’s pricing varies based on market size and team size. The 6-month minimum contract includes their ad management, AI chatbot, and IDX website. Ad spend is separate and goes directly to Google/Facebook.

Lofty (formerly Chime) also does not publish pricing. Reported costs:

Setup fees range from $500-1,500. Lofty typically requires a 12-month contract. If you are searching for “Chime pricing” — this is the same product. Chime rebranded to Lofty in 2023.

Price verdict: Structurely is dramatically cheaper if you already have a CRM and website. At $179/month for AI texting alone, you are paying a fraction of what Ylopo or Lofty cost. But if you need a full platform (website + CRM + ads + AI), Ylopo and Lofty bundle everything at a higher price point.

AI Quality and Conversation Style

This is what actually matters. A chatbot that sounds robotic does more harm than good — leads stop responding.

Structurely’s Aisa Holmes uses natural language processing to hold genuine conversations. The AI asks follow-up questions based on lead responses, handles objections (“I’m just browsing”), and recognizes when a lead is ready to talk to a human agent. Conversations read like a helpful assistant, not a script. Structurely trains the AI on real estate specifically, so it understands terminology like pre-approval, closing costs, and school districts without awkward responses.

Ylopo’s rAIya is the most advanced of the three. Beyond text and email, rAIya can make AI phone calls to leads — actual voice conversations powered by AI. The system combines behavioral data (which listings the lead viewed, how long they spent on property pages) with conversation data to score leads. rAIya does not just qualify leads; it nurtures them over weeks or months, re-engaging cold leads with relevant property updates.

Lofty’s AI Assistant handles web chat, text, and email follow-up. The AI is tightly integrated with Lofty’s CRM, so it knows a lead’s full history — past searches, saved properties, previous conversations — when it starts a new interaction. The conversation quality is solid but slightly more templated than Structurely or Ylopo. Lofty compensates by using its behavioral data to time outreach when leads are most active.

CRM Integration

How well these tools play with your existing tech stack matters.

Structurely integrates with over 30 CRMs, including Follow Up Boss, kvCORE, Sierra Interactive, LionDesk, Wise Agent, and more. Structurely sends qualified leads, conversation transcripts, and qualification notes directly into your CRM. Because it is a standalone chatbot, you keep your existing workflow — Structurely just adds the AI layer on top.

Ylopo integrates deeply with Follow Up Boss and kvCORE. They also offer their own Ylopo CRM for teams that want everything in-house. The integration with Follow Up Boss is particularly strong — lead data, rAIya conversations, and behavioral scores flow directly into FUB’s smart lists.

Lofty strongly prefers that you use its built-in CRM. While it technically supports some external integrations, the AI features work best within Lofty’s own ecosystem. If you are committed to Follow Up Boss or another CRM, Lofty’s AI capabilities become less useful because the behavioral data does not transfer as cleanly.

Who Should Choose Structurely?

• Agents who already have a CRM and website they like and just want to add AI lead response
• Budget-conscious agents who want AI texting without committing to a $500+/month platform
• Solo agents with moderate lead volume (under 200 leads/month) from diverse sources
• Anyone who hates platform lock-in — Structurely works with whatever you already use

Who Should Choose Ylopo?

• Teams spending $1,000+/month on digital ads who want AI-optimized ad management and lead nurture
• Follow Up Boss users who want the deepest AI integration with their existing CRM
• Agents who want AI phone calls — rAIya’s voice AI is a genuine differentiator
• High-volume teams that need AI to handle the first touch on hundreds of leads per month

Who Should Choose Lofty (Chime)?

• Agents who want one platform for everything: CRM, IDX website, AI chat, and ad management
• Teams switching from an outdated CRM who want to start fresh with AI built into every workflow
• Agents who prioritize simplicity over flexibility — one login, one vendor, one support team
• Teams already on Chime who want to leverage the AI features added since the Lofty rebrand

The Verdict

Structurely is the smart choice for agents who have already built a tech stack they like. Adding Aisa Holmes on top of Follow Up Boss or kvCORE gives you AI lead response without ripping out anything that works. At $179/month, the math is simple: if AI response converts even one extra lead per month, it pays for itself many times over.

Ylopo is the power play for teams with serious ad budgets. The combination of AI-optimized advertising, rAIya’s multi-channel nurture (including AI phone calls), and deep CRM integration creates a lead conversion machine. But the $900+/month all-in cost means you need volume to justify the spend.

Lofty is the right fit if you want to consolidate everything into one platform. The AI is not the best standalone chatbot of the three, but the tight integration with CRM, IDX, and ad tools makes the whole greater than the parts. Just know that you are committing to Lofty’s ecosystem with that 12-month contract.

AI chatbots handle the initial conversation, but what happens next? See our guide to AI lead generation tools for the platforms that feed leads into these bots, and AI lead routing tools for automating who gets the qualified lead. Both Structurely and Ylopo integrate tightly with the CRMs in our best AI CRM comparison.

Related

• AI Tools for Real Estate Lead Generation (2026) — the full-funnel lead gen guide
• AI Lead Routing Tools for RE Teams Compared — automate handoff after qualification
• Best AI CRM for Real Estate Agents (2026) — where qualified leads live after the chatbot hands off

Structurely pricing verified on their website as of March 2026. Ylopo and Lofty pricing is approximate based on agent reports — contact their sales teams for current quotes. Chime rebranded to Lofty in 2023; both names refer to the same product.